Sunday, March 14, 2010

How to Make your Social Media Viral

Here is the Dragonfly effect to improve your social media campaign. From Stanford Business School, here are some of the hottest tips to make a viral campaign:

1. Focus. Make your goal singular and concrete. Set metrics.
2. Grab attention.
3. Engagement to make them care. How are you going to keep their attention? You have to make them care about what you are doing and communicate it with good story telling, images, multi-media
4. Take action. Getting others to pick up your cause and be viral.

This is viral as this goes into a cycle repeating all the steps

http://www.youtube.com/watch?v=uketLiGYTRk

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